Digital Marketing Executive – Reading

Do you want to work for a global technology company based in Reading who design some of the most advanced power management systems for critical sectors?!

My client is looking to add a Digital Marketing Executive to join their committed culture that values Customer Focus, Flexibility, Knowledge, Speed and Integrity. Joining their team means you will work in a high performing global company where employees collaborate and strive for excellence. 

Their digital team are currently seeking an enthusiastic and well-rounded Digital Marketing Executive to assist with the ongoing digital transformation of the business and play a key part in ensuring that our digital presence continues to be visible at the forefront of our industry. They are looking for someone with skills in all digital marketing areas – particularly in email marketing and social media – to drive these areas of the business forward whilst using the tools, processes, and systems in place to evaluate the success of their various channels.

They are looking for an intuitive marketer to bring fresh ideas to a highly motivated team and be a part of a collaborative workspace where all ideas are discussed and considered. They move quickly and efficiently to implement concepts when they sense positive results and have the tools to determine how outcomes should affect strategy.

Key Responsibilities as a Digital Marketing Executive:

• Research and present new ideas to the Digital Marketing Manager and wider team on potential ways to improve tactics, processes, use of tools and overall digital marketing performance.
• Support the Head of Marketing Operations with the use of marketing automation to track key accounts, using Pardot & Salesforce, when visiting our website, completing web forms, opening/clicking marketing emails, attending events, interacting on social media or blogs with a view to sending them on a customer journey.
• Help to ensure key marketing touchpoints are being tracked correctly, to allow sales revenue to be attributed accurately across all campaigns, and the success of digital channels and budgets can be evaluated and refined.
• Plan social content calendar and develop creative ways to increase followers and engagements on all social media channels, as well as generate new leads from social posts. 

Qualifications needed as a Digital Marketing Executive:

• Ability to work autonomously and generate ideas.
• An excellent knowledge of impactful email marketing tactics and tools.
• Ability to understand key metrics to drive improvements and ROI.

Benefits as a Digital Marketing Executive:

• Private Healthcare 
• Pension contributions up to 8% 
• 25 days annual leave (increasing by 1 day for every 5 years’ service to a maximum of 30 days) 
• Life Assurance of 4 x annual salary 

The company provides a safe and healthy working environment that is stimulating and collaborative, where employees are empowered to make a real difference. They place their people at the heart of everything they do.

If you’re interested in the Digital Marketing Executive position based in Reading, then APPLY NOW for more info. You can also contact Ruksana Begum on Rbegum@octagongroup.co.uk or call 01525 306220